According to a press release, Newell signed a definitive agreement to sell Pure Fishing to Sycamore Partners, a leading private equity firm specializing in consumer, distribution and retail-related investments.
Pure Fishing is a global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Chub®, Fenwick®, Greys®, Hardy®, Hodgman®, Johnson™, JRC®, Mitchell®, Penn®, Pflueger®, Sebile®, Shakespeare®, SpiderWire®, Stren®, and Ugly Stik®.
Keep Canada Fishing is the national voice of Canada’s anglers, and we lead the effort to preserve your right to sustainably fish on our lakes, oceans, rivers and streams. By informing anglers of current and potential issues and threats affecting recreational fishing and access to public waters, our goal is to motivate anglers to take action on matters of importance to the future of fishing and conservation. We’re also your voice on Parliament Hill. If you would like to contribute to our efforts to “Keep Canada Fishing,” you can donate now via PayPal.